Katy Perry has always been a persuasive trendsetter. She changed the way we view cherry Chapstick forever. She released the visuals for her new single, “Bon Appetit”, this weekend. The song follows the surprisingly lackluster “Chained To Rhythm”. The song is just ok. However, it fails to move me like “Birthday” and “Dark Horse”, from 2013’s Prism. Thankfully, “Bon Appetit” is at least a step back in the right direction.  The music video really takes the song over the top. The Migos assisted track is a pop/Hip Hop mash up, which Katy Perry usually pulls off well.

The “Bon Appetit” visual clip features Katy Perry as the seductive main course dish. The singer goes through a series of meal preparations. First, she is kneaded in a bed of flour, with stretched limbs. Next, she is transferred from a cutting board to a boiling pot of soup. Finally, she ends up as the centerpiece of a fruit platter in a dimly lit night club. Migos delivers their verse, complete edible, sexual innuendo. I expect Katy Perry to take home a few MTV Video Music Awards for this innovative music video.

She also has been teasing fans with a simple billboard in Times Square. The graphic is an eye with heavy makeup and a May 15th date. Could this be related to a new album release announcement? We will have to wait and see. However, here is the “Bon Appetit” video for your viewing and listening pleasure. Sorry, there are no taste testers here.

What are your thoughts on “Bon Appetit”? Would you say Bump It or Dump It?